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World Renowned Sports Brand

A leading sports brand has been able to continue streaming video consistently across its corporate headquarters in New York thanks to the intervention of MediaStar Systems. The brand would have faced a four-month delay, but after MediaStar Systems installed a free-to-air antenna combined with the MediaStar LAN-Caster Gateway (795) it was able to meet its timeline.

The Challenge

One of the world’s most prominent sports brands was waiting for a bulk video feed system to be installed to help it stream video across its corporate headquarters, but this was taking time, and the delay would mean that the organisation was unlikely to meet its tight ‘go live’ timeline.

The Solution

The sports brand was already in discussion with Cabletime and had specified the installation of Spectrum’s Fiber Connect Plus feed. The MediaStar LAN-Caster Gateway solution was selected to interoperate with the Fiber Connect Plus feed and securely stream 30 TV channels over the corporate network. The free-to-air antenna was a simple, but effective and temporary means of ensuring all free network channels could be distributed across the building. Once the Spectrum feed was installed, the LAN-Caster Gateway was connected. This streams live Digital Terrestrial or CATV transmissions such as news, sport and entertainment directly onto the company’s IP network and is a 'hot swappable' blade that easily fits into a MediaStar Powered Chassis or single unit appliance case. When it is connected to an ATSC ‘off air’ antenna or a QAM CATV signal the unit can stream numerous TV and radio channels extracted from up to five RF multiplexes to any PC or Mac using the MediaStar Media Portal or to video screens equipped with MediaStar Media Players.

The Outcome

The brand is using its new IPTV distribution technology, which also includes a number of MediaStar Media Players, to stream to a combination of conference rooms, showrooms and in its basketball arena. In total around 30 different locations are receiving live content from 30 different channels. This was enabled because the MediaStar team understand what combination of products and technologies would work together to achieve the desired result.